Digital Marketer

Digital Marketer
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Digital Marketer

 •  January 23

Let me ask you a question: What’s the ONE thing your business needs to take the next BIG step in its growth? Is it more ideas? More knowledge? More information? You need to have a good system in place to make sure your ideas are being prioritized intelligently and implemented efficiently. Probably not. If you’re like most marketers, entrepreneurs,...

Digital Marketer

 •  January 11

Let’s face it… Building a strong community can be difficult. In my time as the Lead Community Strategist at DigitalMarketer, I’ve learned there are many misconceptions that can kill your community before it’s even started. If your community is struggling to get off the ground or is trending downward, it could be that you’re thinking about community...

Digital Marketer

 •  December 22, 2017

As marketers, we hit a lot of singles. Singles are where our bread and butter come from — consistent success with tried and true strategies. But, every once and a while, we hit a home run… They come in all shapes and sizes, on all platforms and mediums. Today we’re sharing the best home runs of 2017 from X digital marketing experts. (RELATED: The...

Digital Marketer

 •  December 7, 2017

It’s one of the simplest customer retention tools in recent times. And ANYONE can use it – it’s that easy to setup and use. I’m talking about web push notifications. (RELATED: Website Push Notifications: A New Way to Follow Up with Website Visitors (Without Getting Their Contact Information)) Once you have your web push notification strategy in...

Digital Marketer

 •  December 6, 2017

Can you imagine being able to track the ROI of traffic from… Email Social Media Paid Ads … and more? When you have the ability to track your ROI on every launch, every funnel, every email, and ad campaign — you can cut the fat and double down on what’s working. This transforms your business from one that spends time, money, and resources on...

Digital Marketer

 •  November 30, 2017

Want to hit a home run on your next YouTube ads campaign? Then you’ll need to combine the right targeting options with a great ad that’s tailor-made for each specific audience. And in this post, you’re going to discover how to do just that. You’ll learn how to build YouTube ads campaigns that effectively target prospects in all three phases of the...

Digital Marketer

 •  November 16, 2017

How much is a customer worth to your business? And how much can you afford to pay to acquire a new customer? These are simple questions, but important ones. In this post, I’m going to share a simple five-step process you can follow to figure out EXACTLY how much you can afford to spend to profitably acquire a new customer. This is called your...

Digital Marketer

 •  November 14, 2017

There’s a HUGE misconception when it comes to leveraging online communities… …but we’ll talk about that in just a second. If you’re looking to leverage community in your business (which you should be), it’s VITAL to understand where your community fits, or will fit, in your overall marketing strategy. As the Lead Community Strategist at...

Digital Marketer

 •  November 9, 2017

You must look at paid traffic as a SYSTEM. This system is made up of multiple advertising campaigns that work hand-in-hand to acquire leads and sales for your business. Every campaign has a specific objective… whether it’s to: Introduce your business to people in your market who have never heard of you before (indoctrination) Convert a site visitor...

Digital Marketer

 •  October 20, 2017

Sometimes one little button can make all the difference in the world. Case in point: these three Facebook ad case studies. In each of the three Facebook ad tests you’ll see in this post, I’ll explain how clicking one little button can dramatically change the performance of your ads. So, if you’d like to increase your return on ad spend (ROAS) by...